I’m a creative, passionate, and empathetic person who loves art and design. With 5 years+ of experience in design, and a lifetime of enjoying drawing, painting, and any craft I can try, I have a strong learned and intuitive understanding of design principles.
My career goal has changed recently, I used to want to become a design expert, but now I want to use my skills to do meaningful work. I am still driven by learning new skills and a job well done, but I’ve realised it means a lot to me to feel I have made a positive change in the world.
Wanting to do work that ‘meant something’ I took this role at TaxAid. In my time here, I have created the charity’s first brand guidelines, working to bring marketing materials under this branding and message. I am currently working on the website update for the charity, nearing the end of this project. I have designed exhibition stands, leaflets, flyers, digital surveys, emails, newsletters, and social media posts.
The design work is done alongside the charities day to day marketing work. I enjoy this role, but I would look to leave for the right job, one that is solely focused on design.
I went freelance to expand my design knowledge and to work with people directly. I marketed to find clients and then worked closely with them on their visual and design needs. From branding to website design, and all types of digital and printed graphic design work, I would speak with the client to find out their needs and take them from concept to product.
I loved the challenge of this work. I enjoyed meeting new people and forming relationships and friendships with my clients while working from home.
During my time here I designed leaflets, posters, and a 6ft wide exhibition stand, edited and recorded videos, site and event photography, retouched and enhanced photos, designed PowerPoint presentations, branded Excel spreadsheets, created email templates, and set up an automated email marketing campaign.
I helped to launch several new websites, as well as helping to launch the new product and business Parentshield. I was involved in various branding and design projects, but also did B2B and B2C marketing for Price Engines and their affiliated brands.
BA(Hons) Film Production – 2:1
The University of Derby (2011 – 2014)
A level Film Studies: A
A level Biology: C
AS level Sociology: A
USP College, formerly known as Palmer’s College
GCSE Art: B, GCSE Double Science: A, GCSE English Language: A, GCSE English Literature: B
GCSE History: A, GCSE Maths: B, GCSE Statistics: C, BTEC Performing Arts: Distinction
Hathaway Academy, formerly known as The Grays School
I worked at Price Engines when ParentShield and engine mobile were set up and I later worked with them as a freelancer. I helped to choose the colours and the feel of the brand, designing exhibition posters, icons, social media adverts, banners, and a printed brochure.
The first slides show the new website concept which is currently being built, next there is an example of some social media content. I have also included a poster that was designed for the University of Edinburgh’s tax clinic under their branding. I can provide more examples of work on request.
The rebranding and logo design was done to emphasise key traits of the business ‘transparency’, ‘teamwork’, and an element of ‘coolness and fun’. The Indian-based business wanted to appeal to clients in the UK and the US.
Here are some various website design projects from when I worked as a freelancer. I have compiled these projects to show variety in the work I have done, but to put an emphasis on the composition, and hopefully show that they all conform to design principles despite being different.
I’ve taken on logo design projects, which range in design style. I’ve also worked with clients to produce stop-motion videos of their products, view the full-length stop-motion here. I also worked with a client who had created a ‘puppet’ character for their small business, I photoshopped him into business scenarios.